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Category: Selling A Home

  Many property descriptions suck.   And it's mostly because people put weird, totally unneccesary things into property descriptions.   Things buyers don’t care…
Many property descriptions suck. And it's mostly because people put weird, totally unneccesary things into property descriptions. Things buyers don’t care about. Gleaming hardwood floors, for example. Or what material a deck is … http://jeffstern.com/index.php/blog/how-stop-writing-property-descriptions-suck-and-write-what-b/


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Category: The Real Estate Business

  I can’t stand commercials. It’s not that they’re mildly annoying like some mosquito that bites and leaves an itchy bump on my arm. The effect is far more serious than…
I can’t stand commercials. It’s not that they’re mildly annoying like some mosquito that bites and leaves an itchy bump on my arm. The effect is far more serious than that. Commercials are more like the mosquito that bites and leaves a bad case of West… http://jeffstern.com/index.php/blog/confessions-remote-nazi-what-advertisers-should-know-about-c/


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